In Michigan, Color Of Change PAC Endorses Gretchen Whitmer for Governor, Garlin Gilchrist for Lt. Governor

For Immediate Release: August 24, 2022
Contact: media@colorofchange.org 

In Michigan, Color Of Change PAC Endorses Gretchen Whitmer for Governor, Garlin Gilchrist for Lt. Governor

After endorsing Whitmer, Gilchrist ticket in 2018, Color of Change PAC renews support ahead of 2022 gubernatorial election 

MICHIGAN — Color Of Change PAC, the political action committee of the nation’s largest online racial justice group, endorsed Gretchen Whitmer for Governor and Garlin Gilchrist for Lieutenant Governor of Michigan.

“Black voters in Michigan turned out to vote in historic numbers in the 2018 gubernatorial race as well as in the 2020 general election, and that momentum has only continued to build over the last four years,” said Color Of Change PAC Spokesperson Rashad Robinson. “Our communities deserve a Governor and Lieutenant Governor who will be tireless advocates in the fight for a fair and equitable Michigan, and that is why Color Of Change PAC is proud to endorse Gretchen Whitmer and Garlin Gilchrist. Over the last four years, they never stopped fighting for Michigan families, even in the face of a kidnapping plot and a heavily armed demonstration at the State Capitol motivated by policies that protected the public against COVID. Their determination to show up for our communities, despite threats of real violence, is the exact energy we need to empower Black communities in Michigan and across the country.”

Since 2016, Color Of Change PAC has mobilized hundreds of thousands of Black voters across the country, endorsing candidates who offer plans to help move Black people forward. Whitmer and Gilchrist are running for re-election after a term spent creating jobs, investing in job training, investing in education and closing the school funding gap.

Color Of Change PAC plans to support Whitmer and Gilchrist by building enthusiasm and mobilizing voters who are often left out. One of the first-ever political organizing groups to figure out how to reach and engage Black voters and its members online, Color Of Change PAC has ramped up its digital tactics, and will host a variety of virtual events like Black Joy Socials, text and phone banking, virtual squad meetings and town halls in response to the limitations COVID-19 has put on in-person advocacy and voter engagement. The organization also plans to send direct mail, launch GOTV email and SMS broadcasts, and deploy digital ads to reach and mobilize voters ahead of the midterm elections. 

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About Color Of Change PAC

Color Of Change PAC is a Political Action Committee focused on building independent Black political power, amplifying Black voices, electing candidates who share our values, and holding them accountable to our communities. For more information on Color Of Change PAC, visit votingwhileblack.com